Jules from Euphoria embodies a distinct style defined by glitter, shimmer, ethereal fabrics, crochet, and embroidery. Costume designer Heidi Bivens and stylist Law Roach create visually stunning looks that evoke a sense of teenage rebellion and self-expression. Through its portrayal of gender-fluid fashion and emphasis on makeup as an expressive tool, Euphoria promotes authenticity and challenges societal norms. The show’s impact has influenced popular culture and fashion brands, popularizing Y2K nostalgia and creating iconic outfits that have left a lasting impact on fashion.